Most Novara bikes were designed by REI in Washington and built in Asian factories, mainly in Taiwan and China, with some early models from Japan.
Where Are Novara Bikes Made? Brand Origins At A Glance
Novara was the house cycling brand for REI, the outdoor co-op based near Seattle. Design work for Novara frames, components, and paint schemes sat with REI staff in Washington, while the actual frame production and assembly happened overseas. So when people ask “where are Novara bikes made?”, the simple reply is that they are American designed but physically produced in Asia.
Across the life of the line, Novara bicycles came from several contract factories, mainly in Taiwan and China, with a slice of early production tied to Japanese plants and a smaller share to other Asian partners. Finished bikes then shipped to REI, where mechanics built, tuned, and sometimes reconfigured them before they reached riders on the shop floor.
| Era | Design Base | Main Manufacturing Regions |
|---|---|---|
| Early 1980s Launch | Kent, Washington (REI) | Japan and Taiwan |
| Late 1980s–Mid 1990s | REI Product Team, Washington | Taiwan, Some Japan |
| Late 1990s Steel And Hybrid Boom | REI Design Office | Taiwan With Limited China |
| 2000s Commuter And Touring Focus | REI / Novara Product Managers | Taiwan And China |
| Mid 2000s–2010s Folding And City Models | REI With Folding Bike Partners | Taiwan And China |
| Final Novara Years Before Rebrand | REI Co-op Team | Mainly Taiwan And China |
| Post 2016 (Co-op Cycles Successor) | REI Co-op Cycles | Taiwan, China, Other Asian Plants |
This mix of design in the United States and frame production in Asia followed a pattern that many mid-range and high-volume bike brands used during the same period. Large contract factories in Taiwan and China welded frames, applied paint, and assembled components, while final assembly and safety checks often took place at local bike shops or, in Novara’s case, inside REI stores.
Where Novara Bikes Are Manufactured And Assembled
The details behind where Novara bikes are manufactured can shift slightly by model and year, yet a few patterns show up again and again. Most Novara frames came from Taiwanese factories, entry level and kids models often rolled out of Chinese plants, and a handful of early steel road bikes linked back to Japan. Final assembly and tuning took place either at those factories or at REI service areas across the United States.
Taiwan: Main Source For Many Novara Frames
Taiwan grew into a central hub for quality bicycle production long before Novara appeared in REI catalogs. Contract builders there supplied frames for many brands, including private label lines like Novara. Riders and industry watchers often trace mid and higher priced Novara models to Taiwanese companies that also build for big global brands, which matches the parts mix and frame details seen on those bikes.
For owners, that means a Novara touring or road frame from the 1990s or 2000s is likely welded and painted in Taiwan, while the decals and spec reflect REI’s design choices. The head badge and stickers often list REI or Novara rather than the name of the actual frame factory, so you have to use small clues such as serial style, weld style, and country markings near the bottom bracket shell.
China: Source For Entry Level And Kid Models
Many large bicycle brands split production between Taiwan and mainland China. Higher priced bikes with advanced tubing and more complex parts tend to come from Taiwan, while models with simpler frames or big volume runs often come from Chinese plants. Novara followed the same pattern for a portion of the line.
City bikes at lower price points, basic mountain bikes, and many kid bikes carrying the Novara logo trace back to Chinese factories. A United States recall notice for certain Dahon and REI Novara folding models lists Taiwan and China as the manufacturing countries, which lines up with what riders see on frame stickers and import labels.
Japan And Early Steel Road Production
In the early years of the Novara brand, some steel road frames and sport touring models came from Japanese factories that also supplied other well known names. Period catalogs and collector notes point to this link, especially for bikes from the 1980s. Over time, production shifted toward Taiwan as that industry grew and the brand refreshed its line.
Finishing Work At REI Stores In The United States
While Novara frames and most parts came from Asia, the bike you rolled out of an REI shop passed through a United States build bench. Bikes arrived from the factory in shipping cartons, then REI technicians unpacked them, checked torque on bolts, aligned wheels, adjusted brakes and shifting, and often swapped contact points such as saddles or stems to match the buyer.
This split between overseas frame building and local final assembly affects how you read the phrase “where are Novara bikes made?”. The answer stretches across both the production country on the frame sticker and the workshop bench where a mechanic dialed in the ride.
How Novara Worked With Large Asian Manufacturers
Novara did not own its own factories. Instead, REI contracted well established builders that supplied many brands. This original equipment manufacturer model, usually shortened to OEM, lets a retailer handle design, pricing, and customer service while a specialist factory handles welding, painting, and in many cases partial assembly.
Industry reporting and recall records show that at least some Novara folding bikes came out of facilities tied to Dahon, a big name in compact bikes that also builds for partner brands. At the same time, riders and collectors link many Novara frames to Taiwanese factories known for supplying frames to other mid-range and high-end labels.
Partners Behind Folding And City Bikes
Novara folding bikes share hardware and frame shapes with well known Dahon folders, and United States consumer safety bulletins list both names together on certain recall notices. The Dahon company history describes large scale folding bike production based in Asia, which matches that picture. When you see a Novara folding bike with hardware that mirrors a Dahon model, you are looking at a shared manufacturing story rather than a copy.
City and hybrid bikes from Novara show different clues. Riders who have stripped these frames for repaint or rebuild often point out weld styles and dropouts that resemble work from Taiwanese firms such as Fairly or similar builders. While REI does not publish a complete list of partner factories, that evidence lines up well with the broader bike industry pattern, where a handful of large plants produce frames for dozens of familiar brands.
How To Tell Where Your Novara Bike Was Made
If you already own a Novara and want to know where it was made, you can usually track the answer with a few simple checks. Many bikes carry a country label near the bottom bracket or underneath the down tube. Others hide the information in a sticker near the rear dropout, on the chain stay, or near the seat tube cluster.
Along with printed country labels, your Novara carries indirect clues such as serial number format, component spec, and even paint scheme. When you match those clues with catalog scans or online owner groups, you can narrow down both the model year and likely manufacturing country for your bike.
| Clue | Where To Look | What It Usually Tells You |
|---|---|---|
| Country Of Origin Sticker | Bottom bracket shell, down tube underside, or chain stay | Direct statement such as “Made in Taiwan” or “Made in China” |
| Serial Number Format | Underside of bottom bracket shell | Letter and number patterns that match factory styles for Taiwan, China, or Japan |
| Frame Material And Tubing Stickers | Seat tube or down tube | Hints about which factory tooled that tubing for a given era |
| Dropout And Hanger Shape | Rear dropouts and derailleur hanger | Distinct shapes linked by owners to known contract builders |
| Component Mix | Drivetrain, brakes, and cockpit parts | Price point clues that often line up with Taiwan for higher spec and China for basic spec |
| Catalog Photos | Archived REI catalogs or online scans | Confirm paint colors, decals, and model names for a specific year and production run |
| Recall And Safety Notices | Government or REI recall pages | Public records that often list the production country for the affected models |
These checks turn a vague question about where your bike came from into a clear picture tied to a country and even a specific production run. They also help you cross reference any recall information and verify that main parts such as forks, stems, or quick releases match the correct replacement pieces.
Does Manufacturing Country Change How A Novara Rides?
Many riders wonder whether a Novara from Taiwan rides better than one from China. Ride feel mainly comes from frame design, tube shaping, and parts choice, not the border on the sticker, and factories in both countries can build bikes at a wide range of quality levels.
REI handled design, geometry, and spec for Novara bikes, then relied on its partner factories to turn those drawings into real frames. The co-op also carried warranty risk and customer care on the sales floor. That structure gave REI a strong reason to pick factories with solid track records and to keep an eye on quality through sample builds, test riding, and service feedback from mechanics.
Should You Buy A Used Novara Bike Today?
REI retired the Novara name and replaced it with the Co-op Cycles brand in the mid 2010s, but many Novara bikes still show up on classified listings and local racks. A good used bike can offer a lot of bike for the price, especially for riders who want a sturdy commuter, touring rig, or town bike with rack mounts and relaxed handling.
If you are shopping for a used Novara, focus less on the country on the frame sticker and more on condition and fit. Check the frame for dents, rust, and cracks, spin the wheels to see if they run true, and test ride the bike to confirm that the size suits your body. Next, look up the model name and year, then scan recall lists to see whether any safety notices apply to that bike or its parts.
Once you know the age, country of origin, and overall health of the bike, you can decide whether the asking price lines up with the market and whether any needed repairs fit your budget. In many cases, a well cared for Novara from Taiwan or China will ride as well as an equivalent bike from a big name label, since many of those brands came out of the same style of factory contracts in the same regions.
When you put everything together, the full answer to “where are Novara bikes made?” blends design work near Seattle, long standing frame building talent in Taiwan, large scale production in China, and finishing touches at REI stores. That broad mix allowed the brand to offer solid everyday bikes that still hold up for riders hunting the used market today.