10Ten bikes are a UK brand based in Leicestershire; production uses partner factories in China, with UK dealers handling PDI, parts, and after-sales.
Shoppers ask this: where are 10ten bikes made? The answer is that 10Ten is a British brand with design, distribution, and parts support run from the UK, while the motorcycles themselves are built by established suppliers in China. That split keeps prices low and spares easy to find, which is why the line undercuts European and Japanese rivals on cost while staying serviceable for weekend riders.
10Ten Bikes Manufacturing Location By Country
Here’s the big picture on origin and support. The brand operates from Leicestershire through the Dualways network, and bikes land in UK dealerships for pre-delivery inspection (PDI) before customers ride away. Engines and chassis come from factories in China, including well-known suppliers such as Zongshen on certain models. The result is a UK-anchored ownership experience with Chinese production scale.
| Topic | What It Means | Why It Helps Buyers |
|---|---|---|
| Brand Base | Leicestershire, UK | UK phone/email support and dealer network |
| Manufacturing | China (partner factories) | Lower prices with mass-production capacity |
| Engines | From Chinese suppliers (e.g., Zongshen on 300R) | Proven, widely used powerplants and spares |
| PDI & Setup | Completed by UK dealers | Bike arrives built, checked, ready to ride |
| Parts Supply | Distributed in the UK by Dualways | Easy ordering, short shipping times |
| Price Position | Budget-friendly vs Euro/Japanese brands | More bike for the money |
| Use Case | Recreational trail, practice days, youth MX | Good entry point without a huge spend |
Where Are 10Ten Bikes Made? Facts And Proof
If you want a clean, sourced answer to “where are 10ten bikes made?”, connect the following dots. The official site lists a UK base and points buyers to UK dealers via Dualways, which shows the distribution address in Leicestershire. Independent coverage of the 10Ten 300R confirms a Zongshen engine on that model, a well-known Chinese manufacturer that supplies engines to many brands. That mix—UK headquarters with Chinese production—explains the pricing and the availability of spares across the range. For the engine reference, see Enduro21’s write-up that names Zongshen on the 300R.
How The UK–China Split Works Day To Day
For buyers, the origin split changes three things: price, parts, and expectation. First, price: building in China lowers unit cost, so the sticker is far below big-name enduro or MX models. Second, parts: a UK distributor with a dedicated spares portal means you’re not gambling on hard-to-find items. Third, expectation: finish and long-term durability won’t match premium race hardware at three to four times the price, but for trail time and practice days the value is strong.
What “UK-Based Brand” Actually Covers
“UK-based” means the brand team, distribution, warranty handling, and dealer training live in Britain. It also means bikes land in the UK for PDI, fluids, fastener checks, and any dealer prep notes before handover. If you need help later, you call a British number and the store can order spares quickly.
What “Built In China” Typically Looks Like
China builds the frame, swingarm, wheels, plastics, and the engine for most models. On the 300R, for example, the engine comes from Zongshen, a major supplier with decades of output across motorcycles and powersports. Suppliers like NIBBI for carburettors and KENDA for tyres also show up on spec sheets, which keeps maintenance straightforward.
Real-World Checks Before You Buy
Origin tells you a lot but not everything. Here’s a short, practical checklist that lines up with how these bikes are built and supported.
1. Confirm Dealer PDI And Warranty Process
Ask the store what their PDI covers: torque checks, spoke tension, chain slack, carb settings, and fluid types. A careful prep offsets most teething issues. Also ask how warranty claims are filed and how long typical parts lead-times are.
2. Look At Engine And Brake Brands
Names like Zongshen (engine), NIBBI (carb), and KENDA (tyres) are good signals. They’re common across many bikes, which makes future sourcing easier and keeps costs down.
3. Plan Your First Service
Fresh bikes like a conservative run-in: early oil changes, valve clearance checks (on four-strokes), and a full fastener pass after the first few rides. That’s especially wise on budget off-road machines assembled overseas.
4. Match The Model To The Rider
Entry riders gravitate to 50–125cc machines. Teens and adults often fit a 140–250cc dirt or pit bike. If you want quiet practice areas, the electric MXE-RS is worth a look. Confirm seat height and wheel sizes at the shop.
Model Range And Origin Signals
The table below maps popular 10Ten models to engine notes and typical usage so you can pick the right one without guesswork.
| Model | Engine/Notable Suppliers | Best For |
|---|---|---|
| 50R | Small-capacity four-stroke | Young starters on fields or paddocks |
| 90R / 110R | Semi-auto four-strokes | Youth MX practice and play |
| 125R | Oil-cooled four-stroke | Teens stepping up to gears and clutch |
| 140R / 140R SM | Popular pit-bike tune | Adult play riding and kart-track SM days |
| 250R | Air-cooled four-stroke | Budget trail and practice days |
| 300R | Zongshen 279.6cc water-cooled | Full-size dirt riding at low price |
| MXE-RS | BAFANG motor, LG battery | Quiet practice spots and low upkeep |
How Pricing And Origin Connect
Manufacturing location explains the price tag. Labour, energy, and vendor costs in China let 10Ten hit numbers that are rare in full-size off-road bikes. add in a lighter marketing footprint and you get a shelf price many riders can reach on a normal budget. The trade-off is that finishing touches may feel plainer than premium brands. That said, the core hardware does the job for trail days, practice tracks, and casual events.
Why Chinese Production Doesn’t Equal “Unknown”
Plenty of global powersports names source engines, frames, or sub-assemblies from China. The key is which suppliers are used and how spares are handled. Zongshen is a large, long-running engine builder with a record across motorcycles, generators, and industrial gear. NIBBI carbs and BAFANG electric motors also have established parts pipelines. When a UK distributor stocks wear items, you remove most of the risk that buyers fear with off-brand imports.
Trade-Offs To Weigh Before You Commit
Finish And Hardware
Paint, fasteners, and bearings may not match the top end of the market. If you’re handy with basic tools, you can raise the bar at home with quality grease, threadlocker where needed, and upgraded control levers or footpegs once you’ve ridden a few sessions.
Resale Value
Big-badge bikes hold value better. A 10Ten will usually depreciate faster, but the lower buy-in offsets that. If you plan to keep the bike a few seasons, the numbers still work.
Dealer Coverage
Coverage is widest in the UK because that’s where the distributor and most dealers are. If you live far from a listed store, factor shipping for spares into your plan.
Ownership Tips That Fit The UK–China Mix
Grease And Fastener Pass
Out of the crate, do a full lube: steering head, swingarm pivot, and linkage. Re-torque major fasteners after the first ride. This habit prevents creaks and protects bearings on muddy days.
Jetting And Cooling
Many four-strokes leave the factory on safe, rich settings. If your elevation or weather differs, have the dealer check jetting and idle. On water-cooled models, confirm the coolant mix and cap condition before summer trips.
Spare Filters And Brake Pads
Buy two spare air filters and a couple of sets of pads on day one. You’ll ride more and stress less when you can swap and wash parts without waiting on a delivery.
What The Sources Say
The official site confirms the Leicestershire base and dealer route, and trade coverage spells out the Zongshen link on the 300R. Start with the brand’s Where To Buy page for the UK contact, then see Enduro21’s 300R engine details that name Zongshen. Put together, those two pieces answer the origin question with both distribution and component evidence.
Answering The Core Question
The headline query—Where Are 10Ten Bikes Made?—lands on a clear answer supported by public info and dealer practice: the brand is UK-run, bikes are assembled in China, and the delivery and support are handled by UK shops. The Enduro21 piece on the 300R names the Zongshen engine, which backs the China sourcing on that model, and the brand’s dealer page lists the UK contact details that anchor the ownership side. That’s why ownership feels local even though assembly happens overseas.