Guide

Swifty bikes are a UK retail brand; models are contract-made for the brand and are separate from Manchester-based Swifty Scooters.

Boardman Bikes is owned by Halfords Group plc, which acquired the brand in 2014 and continues to sell it as an exclusive label.

Swift Bikes are designed by Swift Bicycles (formerly SwiftCarbon) in Portugal, with carbon frames produced in Asia and final specs set by the brand.

Bike Athletic is owned by investors led by Alex Angelchik through Bike Athletic LLC, after years under Russell Brands and Fruit of the Loom.

Ari Bikes is privately held and founder-led by CEO Chris Washburn, who started Fezzari in 2005 and rebranded it as Ari in 2024.

Voodoo bikes are designed by Voodoo Cycles with input from Joe Murray and sold in the UK exclusively through Halfords, with production in the Far East.

BikeExchange is owned by private shareholders through BikeExchange Limited and its subsidiaries across the U.S., U.K., Europe, and Australia.

Xport bike racks were a Performance Bicycle house brand, with most models manufactured by SportRack, a Thule Group company.

Vertical bikes are made by Dynacraft; the Vertical name appears on models like Gauntlet and Alpine Eagle sold by major retailers.

Co-op Cycles bikes are designed by REI and built by contract factories—primarily in China and Cambodia—with specific plants not publicly listed.